Mike Ashley swears to create the Harrods of the North

Going into fashion: Mike Ashley made a £ 95 million deal to buy the Glasgow Frasers building
By
City and Finance Reporter for the Daily Mail

Published:
21:50 BST, October 12, 2018
| 
Updated:
21:50 BST, October 12, 2018
Going into fashion: Mike Ashley made a £ 95 million deal to buy the Glasgow Frasers building
Sports Direct is committed to creating the 'Harrods of the North & # 39; after closing a £ 95 million deal to buy the Glasgow Frasers building in a move that saves 800 jobs.
The retailer said it will continue to operate the site as Frasers and will promote luxury brands such as Hermes, Christian Louboutin, Prada and Gucci.
He is likely to give Michael Murray more responsibility, who is "head of elevation" on Sports Direct and is committed to the daughter of founder Mike Ashley, Anna.
Revamp's plans are being driven by the House of Fraser brand, which was purchased by Sports Direct after collapsing in August.
In a nod to Murray, the firm will invest in "raising and improving even more this iconic departmental store."
Murray said: "We are overwhelmed and proud to have such an iconic destination, this is great news for all parties."
The site is being purchased from Glasgow City Council and the agreement will be completed in 2020.
Board leader Susan Aitken said: "An important investment in this type of scale is a clear vote of confidence in Glasgow, and the credit must also go to hundreds of Frasers employees who are absolutely integral to the success of the business and its lasting popularity. "

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